Harry Kane Animation – Couch to Captain – Beats by Dre
The Harry Kane Animation Brief
As part of the Beats ‘Made Defiant’ marketing campaign we were asked to create a Harry Kane animation showing his rise through the ranks to become England captain. We started with the storyboard: close up of Harry Kane wearing Beats by Dre – eyes closed looking focused, he springs from the couch and starts running towards his goal. Defenders are in the way, but that doesn’t stop him. He heads the ball with force, we know it’s going in the back of the net. He continues running, head down, still focused. Close up of the Beats headphones and his undeterred eyes. Kane smashes through the 100 barrier (Premiership goals) and explodes into the captain position for England. Close up on his face with a wry smile still wearing the Beats. Shot from the tunnel shows Kane looking out into stadium.
We start with Harry Kane back in 2014, leaping from the sofa and starting his career at Tottenham. He soon progresses through 100 Premiership goals and finds himself stepping out onto the pitch at the 2018 world cup.
Football Coming Home?
At time of writing this, England have just won their first group match against Tunisia (only the 3rd time in history England have won an opening World Cup match). Kane bagged himself two and the animation was released shortly after the game bringing in lots of views and likes.
We can only hope at the time of reading England have gone onto to win the WC. Probably a 7-0 win against Germany in the final. We’d put a bet on down the bookies now but we’ll be playing Germany in the semis if we get through so that would be crazy.
Once again, shout out to working with Copa90 on this Harry Kane animation. Their relentless creativity knows no bounds.